The advantages of the technical age have required brands to evolve. Brands are no longer empty and emotionless faces of the products or services that they offer. They are now … Continue reading United vs. Delta: A Closer Look at How Unethical Marketing Destroys Consumer Relationships With Brands
Companies today must seek to create an agile culture in order to keep up with ever increasing demands of direct consumers or clients. The modern era moves quickly because of the advances in technology. A solid internal and external communications structure rallies people together around an organizations mission, core values and brand. Active communications strategies create forward momentum. Tephra Miriam is an avid thought leader and advocate of creating strong communications programs and PR initiatives within organizations that drive change and connect companies with their clients and staff.
I’d be lying if I said that I didn’t constantly worry about leading in the #MeToo era. I often wonder what I would do if an allegation was made under my … Continue reading 7 Effective Leadership Methods To Adopt In The #MeToo Era
As women, we are taught to abandon our femininity in order to be taken seriously. I bought into this for a long time myself. Kate Spade’s brand flows across … Continue reading How Kate Spade Helped Me To Dream
One thing I love about being human is that one thought, in one moment has the power to change your life… I’ve been a fervent evangelizer of servant leadership … Continue reading Stop Talking About Employee Loyalty And Start Talking About Trust
I still remember when one of the companies that I worked for reduced their weekly catered lunches to once a month and pizza only. No more catered cuisines were … Continue reading When It Comes To Company Perks We’re Asking All The Wrong Questions
Building your own business is not for the faint of heart. It can be a daunting task to embark on the journey of entrepreneurship. I often found myself wondering … Continue reading 5 Core Values That Launch a Successful Business
Half the battle is remembering to remember! Here are a few tips and tricks to remember as you navigate your workday. 1.0) Focus on the war, not the everyday battles. … Continue reading 10 Tips for Your Professional Survival Kit
There are many different company cultures in the professional sphere today. The technological boom has ushered in a new a new culture that has both benefits and disadvantages. One … Continue reading 5 Devastating Truths Organizations Should Know About Sexual Harassment
On December 30, 2016 Cody Garbrandt defeated former champion Dominick Cruz for the Ultimate Fighting Championship (UFC) 207 bantamweight title. Cody Garbrandt is the protégé of the now retired Urijah Faber aka “The California Kid”. Cody … Continue reading The UFC, The Religion of Sports and The Tree of Life
80 percent of us are unhappy with our work, and that’s crazy. There is not enough play, passion, and love in our daily routine. If we don’t take the … Continue reading The Corporate Culture Playbook
I stared at my math book at the tender age of 12 and the numbers seemed to blur together. At that age, I distinctly remember beginning to notice more and … Continue reading A Leopard Can’t Change His (Or Her) Spots?
Many of us have heard the term “work hard, play hard” but where did it come from and what does it really mean? This phrase is often a premise for, ” … Continue reading Work Hard, Play Hard: Is That Right?